Feltman Brothers vs. The Beaufort Bonnet Company: A Tale of Two Beloved Baby Brands
Posted by Feltman Brothers on 23rd Oct 2025
When it comes to dressing little ones, parents today have more beautiful options than ever. Two names that often come up in conversations about timeless children’s fashion are Feltman Brothers and The Beaufort Bonnet Company. While both celebrate classic Southern style and charm, their stories, aesthetics, and values tell two very different tales.
A Legacy of Love: Feltman Brothers
For more than a century, Feltman Brothers has been creating heirloom-quality baby clothing — the kind that’s passed down, cherished, and remembered. Founded in 1916, our brand is built on craftsmanship and care: delicate hand embroidery, fine lace, and the unmistakable artistry of vintage design. Every piece, from our newborn gowns to our christening sets, reflects a commitment to tradition and beauty that has stood the test of time.
Our clothing isn’t just worn — it’s part of family history. Each detail is lovingly made to celebrate life’s most meaningful moments: bringing baby home, first portraits, holidays, and milestones that become memories. Feltman Brothers is for those who believe that what a baby wears can be both beautiful and timeless.
Southern Charm with a Modern Twist: The Beaufort Bonnet Company
Founded nearly a century later, The Beaufort Bonnet Company brings a fresh, preppy take to classic children’s clothing. Known for its pastel color palettes, monogrammable designs, and signature Southern wit, TBBC has built a loyal following of young moms who love coordinating sibling outfits and bright, playful styles.
Their collections are full of personality — cheerful prints, clever names, and pieces made for sunshine and snapshots. It’s a brand that celebrates the joy and fun of childhood with a distinctly modern Southern flair.
Classic vs. Contemporary: What Sets Them Apart
| Category | Feltman Brothers | The Beaufort Bonnet Company |
|---|---|---|
| Founded | 1916 | 2012 |
| Aesthetic | Vintage heirloom elegance | Modern Southern prep |
| Tone | Sentimental, traditional, timeless | Witty, playful, polished |
| Signature Look | Hand embroidery, lace, smocking | Pastel colors, monograms, bows |
| Focus | Special occasions and keepsakes | Everyday outfits and coordinated sets |
| Appeal | Generations of families who value craftsmanship | Modern moms who love color and personality |
Two Brands, One Shared Love
Both brands share a heartfelt goal — to make childhood beautiful. Feltman Brothers does so through heritage and handwork, creating keepsakes meant to last for generations. Beaufort Bonnet does it through modern charm and Southern style, crafting cheerful outfits that make every day feel special.
At the end of the day, both celebrate what matters most: the magic of childhood, the pride of parenthood, and the joy of dressing little ones with love.
Why Families Choose Feltman Brothers
For families who value craftsmanship, sentiment, and authenticity, Feltman Brothers remains unmatched. Our pieces aren’t designed to follow trends — they’re made to honor tradition and capture the beauty of babyhood in its purest form.
From our very first stitch in 1916 to the generations of babies we dress today, our mission is simple: to create clothing that carries love — from one child to the next.
